Study Notes
Quality in business refers to products meeting customer expectations, which is crucial for brand reputation and customer loyalty.
- Quality — when the product that the business has made meets the customers' expectations, satisfying their desires. Example: A smartphone that works as advertised and meets user needs.
- Quality Control — when the quality of a product is assessed to see any faults at the end of the production process either by checking the product or the production process itself using a quality inspector. Example: Inspectors checking cars for defects before they leave the factory.
- Total Quality Management (TQM) — when the business engages in constantly improving the product and the production process by ensuring that quality is assessed and met at each stage of the production process. Example: A car manufacturer continuously improving its assembly line to reduce defects.
Exam Tips
Key Definitions to Remember
- Quality
- Quality Control
- Total Quality Management (TQM)
Common Confusions
- Confusing quality control with quality assurance
- Assuming TQM is only about the final product, not the process
Typical Exam Questions
- What is quality in business? Quality is when a product meets customer expectations.
- How does quality control differ from TQM? Quality control checks for faults at the end, while TQM ensures quality throughout the process.
- Why is quality important for a business? It helps establish brand reputation and customer loyalty.
What Examiners Usually Test
- Understanding of quality and its importance
- Differences between quality control and TQM
- How quality can provide a competitive advantage