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Cambridge International · International A Level · 9609

Business — Keywords & Key Terms — Definitions Glossary (2026)

Cambridge International A Level Business (9609)

Topic-by-topic keywords, key terms and definitions for precise exam language—separate from our revision checklists (topic coverage) and formula sheets (equations).

Keywords & Key Terms — definitions

Examiner-style keywords and definitions organised by syllabus topic. Terms are tagged Essential (start here), Core (typical exam standard), and Advanced for harder distinctions — tick each row when you can recall it. Your progress is saved in this browser for this list.

Cambridge International International A Level Business (9609)

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Cambridge International International A Level Business (9609)

Cambridge International A Level Business (9609)

Cambridge 9609 (2026) develops business concepts across enterprise, marketing, operations, finance, human resource management, strategic management, and external environment — case studies integrate topics in assessment.

Mark schemes: Application: every paragraph should tie back to the case business using data. Analysis: chains showing ‘because → therefore’. Evaluation: weigh alternatives using evidence, stakeholders, and time horizon. Quantitative questions: show formula, working, and unit. Examiner reports penalise list-only answers without development.

Active recall: 0 / 18 terms ticked

RecalledTopicLevelKeywordDefinition
Business strategy & structureCoreMission & visionPurpose and long-term aspiration.
Business strategy & structureCoreSWOT analysisStrengths, weaknesses, opportunities, threats.
Business strategy & structureCoreAnsoff matrixMarket penetration, development, product development, diversification.
Business strategy & structureCorePorter’s Five ForcesIndustry competitiveness.
Business strategy & structureCoreCorporate social responsibilityEthical, environmental, stakeholder obligations.
Business strategy & structureAdvancedChange managementKotter-style stages — resistance and communication.
Marketing & operationsCoreElasticity applicationsPED and pricing power; YED and product mix.
Marketing & operationsCoreBranding strategiesIndividual vs family vs corporate brands.
Marketing & operationsCoreLean productionWaste reduction; JIT; kaizen.
Marketing & operationsCoreQuality assurance systemsTQM, benchmarking, ISO concepts.
Marketing & operationsCoreLocation decisionsQuantitative (cost) and qualitative factors.
Marketing & operationsAdvancedNetwork diagrams / critical pathProject scheduling basics.
Finance & HRMCoreRatio analysisLiquidity, profitability, gearing — interpret trends.
Finance & HRMCoreSources of financeEquity vs debt; pecking order idea.
Finance & HRMCoreInvestment appraisalPayback, ARR, NPV — strengths/limitations.
Finance & HRMCoreMotivation theoriesContent vs process theories applied to scenarios.
Finance & HRMCoreIndustrial relationsTrade unions, collective bargaining.
Finance & HRMAdvancedOrganisational cultureHandy’s or similar models — strategic fit.

Pair this with our revision checklists, formula sheets hub and past paper finder.

Business (9609) — Keywords & Key Terms FAQ

What is on this Cambridge International International A Level Business keywords and key terms list?
It is a topic-organised glossary of important business terms with short, exam-style definitions aligned to Cambridge International A Level Business (9609) (9609). It is designed for “define”, “state”, “outline” and “explain” questions where precise vocabulary earns marks.
How should I use this Business glossary alongside past papers?
Tick terms when you can recall them without reading the answer, then check your wording against mark schemes. Pair vocabulary practice with past papers for International A Level Business (9609) so you apply terms in context.
Is this the same as a revision checklist or a formula sheet?
No. Revision checklists help you track which syllabus topics you have covered and your confidence—separate pages on Tutopiya. Formula sheets summarise equations and quantitative relationships. This page is only a definitions and key-terms glossary for Business.
Can I download this Business keywords and key terms list for free?
Yes. After a quick free sign-up you can download a UTF-8 CSV (opens in Excel or Google Sheets) or open a print-friendly page and save as PDF. Browsing the list on the page is free.
Is this Business list aligned to the 9609 specification?
Topic groupings and wording follow Cambridge International A Level Business (9609) for Cambridge International International A Level. Always confirm final learning objectives and any regional options in your official specification and recent examiner reports for your exam session.
Why focus on definitions instead of full notes?
Mark schemes reward correct technical terms and clear links between ideas. A compact glossary lets you drill the exact language examiners expect for Business at International A Level, separate from longer notes or topic trackers.