The case against the smartwatch: a triumph of measurement over meaning
It would be easy, and lazy, to dismiss the smartwatch as a useless gadget. It is not useless. That is precisely the problem. The modern smartwatch is a genuinely accomplished piece of engineering devoted, with impressive single-mindedness, to solving problems most of us did not have — and its real cost is not the eye-watering price but the subtle way it reorganises how we live. This is not a bad product. It is something more interesting and more troubling: an excellent answer to a question we should never have asked.
Consider first what it does well, because fairness demands it and because the praise sharpens the critique. As a watch, it is superfluous; as a sensor, it is remarkable. It will count your steps, chart your sleep, read your heart in beats per minute and, in its more advanced forms, take a creditable electrocardiogram from your wrist. The accuracy is real, the engineering elegant, the integration seamless. For a genuine patient managing a genuine condition, this is not a toy but a quietly valuable instrument. I want to grant all of that at full strength before I take it away.
Because here is the trouble. For the overwhelming majority of us, who are not patients, the smartwatch does not measure our health so much as manufacture a relationship with it that is anxious, granular and faintly absurd. It converts living into data, and data into a low, persistent hum of self-surveillance. A walk is no longer a walk; it is a deficit of three hundred steps against a target an algorithm set on our behalf. A night's sleep is no longer rest; it is a 'sleep score', delivered each morning like a school report, ready to make us feel we have failed at the one thing we did unconsciously. The device is superb at counting. What it cannot do, and quietly trains us to forget, is tell us whether any of it mattered.
This is the deeper deception, and it is worth naming precisely: the smartwatch flatters us that the measurable is the meaningful. It is exquisitely good at the things that can be counted — beats, steps, minutes, calories — and silent about everything that cannot. It can tell you how long you slept but not whether you dreamed; how fast you ran but not whether you were happy; that your heart beat, but never once why it might have lifted. Dressed in the authority of numbers, it persuades us that a life is the sum of its metrics, which is the most expensive small lie technology currently tells.
To be clear, this is not a plea to smash the things, nor a sneer at the people who wear them — I wore one myself for a year, which is how I know. It is an argument about proportion. A tool that genuinely helps the ill has been sold, brilliantly, to the well, who did not need it and are subtly the worse for it. The engineering is not the failure. The failure is ours, for mistaking a superb measuring device for a guide to a good life.
The smartwatch, then, is overrated not because it does its job badly but because it does the wrong job superbly — and convinces us it is the right one. The most useful thing most of us could do with one is the one function it will never advertise: take it off, leave it in a drawer, and rediscover the strange, un-scored pleasure of a walk that nothing is counting.