Globalisation
The world is more interconnected than ever — opportunity and threat.
Globalisation = increasing interconnection of national economies through:
- Trade (goods and services across borders).
- Investment (capital flowing internationally).
- Technology (the internet, video calls, software platforms).
- Migration (workers moving for jobs).
Effects on businesses.
Wider markets. Firms can reach customers globally. Especially powerful for digital products / services where shipping isn't a barrier.
More competition. Foreign firms can enter your domestic market. Local firms must improve quality, productivity and innovation.
Cheaper / specialised supply chains. Source raw materials, manufacturing, talent from anywhere.
Risks.
- Supply-chain disruption (pandemic, geopolitics).
- Currency fluctuations.
- Cultural / regulatory differences.
- Job losses in industries unable to compete with imports.
Cambridge tip. Top-band candidates note that globalisation creates WINNERS AND LOSERS — opportunity and threat coexist.
- Trade, investment, technology, migration — four channels.
- Wider markets, more competition, global supply chains.
- Winners AND losers in every economy.
See the full worked example for business and the international economy →